The logo for Pharmacia & Upjohn was create by Newell and Sorrell
- a hand, a bird and a star outlined on a rock. According to the
160-page Pharmacia & Upjohn Corporate Identity Guideline book
the symbols on the rock reflect the qualities of
humanity, innovation and aspiration. Here are
three different size examples of the rock. At least one of the
rocks used on buildings (7 feet tall) in still in
existence.