Progaine was a shampoo that
Rogaine users were encouraged to use. The pitch was that it was
scientifically formulated to help Rogaine grow hair, but
production people in Building 41 told me it was just baby
shampoo. That's probably not quite true but close! It was
introduced in 1989. There was
also a Progaine Conditioner. In the 1990s, Upjohn was trying to
position themselves as the leader in the research and care of
thinning hair.
Here is a 2002
Progaine commercial on Youtube.
Rogaine is still being sold but
Progaine was discontinued.